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Sampling: universe, sample and sampling techniques

Research Methodology · Unit II · Topic 7 of 12 · 5 min read

Census and sample, the sampling frame, probability methods (simple random, systematic, stratified, cluster, multi-stage) and non-probability methods (convenience, purposive, quota, snowball), sample size, and sampling and non-sampling error in legal fieldwork.

On this page
  1. 1. Universe, census and sample
  2. 2. Characteristics of a good sample
  3. 3. Probability sampling
  4. 4. Non-probability sampling
  5. 5. Sample size
  6. 6. Errors
  7. 7. Sampling in legal research: practical points
  8. How this is examined
Cases checked to exist. Read the judgment before quoting a holding.

Every case cited here has been checked to exist — the citation resolves and names the right parties. The propositions attributed to each case have not been verified line by line against the judgment. Case names link through to the full judgment: read it before quoting a holding in an examination answer, and never carry a proposition from notes into court on trust.

The examinable core. Sampling is a frequent short note and part of any essay on empirical method or research design. Define the universe and sample, divide the techniques into probability and non-probability, give one legal example of each, and mention errors.

1. Universe, census and sample

The universe (or population) is the whole group about which the researcher wants to draw conclusions: all undertrial prisoners in Karnataka, all motor-accident claims decided by a tribunal in 2025, all advocates enrolled with a State Bar Council. A study of every member of the universe is a census. A sample is a part of the universe selected so that the conclusions drawn from it can be extended to the whole.

Sampling is used because a census is usually too costly, too slow or impossible, and because a well-drawn sample, studied carefully, can be more accurate than a census done hurriedly. Sampling is unsuitable where the universe is small, or where every unit matters (a doctrinal study of all Constitution Bench decisions on a point should examine them all).

Key terms. The sampling unit is the element selected (a person, a case file, a court). The sampling frame is the list from which the sample is drawn: a cause list, a jail register, a Bar Council roll. A defective frame — one that leaves out part of the universe — biases the result however carefully the sample is drawn from it.

2. Characteristics of a good sample

3. Probability sampling

In probability sampling every unit has a known, non-zero chance of selection. Only probability samples allow the researcher to estimate sampling error and to generalise statistically.

4. Non-probability sampling

Here the chance of selection is unknown. Results cannot be generalised statistically, but the methods are cheap, quick and often the only practical option in legal fieldwork. They suit exploratory and qualitative research.

Worked choice. A study of how motor-accident claims tribunals in Karnataka assess compensation could stratify tribunals by region, select some tribunals at random within each region (cluster), and then draw every tenth disposed claim from each tribunal’s register (systematic) — a multi-stage design. Interviews with claimants’ advocates, added to explain the patterns, would use a purposive sample of those with the most claims.

5. Sample size

No fixed rule decides size. It depends on the variability of the universe (more variation needs a larger sample), the precision required, the number of sub-groups to be analysed, the method of analysis, and resources. Larger samples reduce sampling error, but with diminishing returns. In qualitative research size is set by saturation: interviewing continues until new interviews produce no new themes.

6. Errors

ErrorCauseRemedy
Sampling errorChance difference between sample and universeLarger, random sample; stratification
Selection biasDefective frame; non-random choiceBetter frame; probability method
Non-responseSelected respondents do not replyFollow-up; compare respondents with non-respondents
Measurement errorPoor questions, interviewer bias, false answersPilot study; training; cross-checking
Trap. A large sample does not cure bias. A famous instance is the American Literary Digest poll of 1936, which predicted the wrong winner of the presidential election from a very large sample drawn largely from telephone directories and car-registration lists, which over-represented wealthier voters. Representativeness matters more than size.

7. Sampling in legal research: practical points

How this is examined

For a short note: definition of universe and sample, the reasons for sampling, the two families of techniques with one example each, and a line on sampling error. For an essay on empirical research, use the legal points in section 7 to show that you understand the limits of reported cases as data.

Now try the real questions: Research Methodology past question papers.